JoStrut.com (Incorporated) is in-love with good people, good products, good companies, good messages, and other "good" things. JoStrut.com works for the public good. Helping to improve the quality of life is our passion and our obligation. Our public service announcements and campaigns raise awareness about health, safety, ethics, family values, green initiatives, and other “helpful” matters. Promoting peace is what we do.
JoStrut.com specializes in marketing, advertising, and public relations. We create and manage brands, commercial art, and campaigns for an eclectic clientele. Our media agency can put you on the internet, in magazines, on billboards, on the radio and television — and on the moon. Insuring that the audience sees “the big picture” is what we do.
JoStrut.com refines the concept of “bright lights, big city, beautiful people.” Supporting metropolitan and cosmopolitan cultures, with a “wholesome” sense of style, is what we do.
What do you do,
and how may we serve you?
The Atlanta Jazz Festival is an annual event that some consider the kickoff to Atlanta's festival and summer season. What you may not know is that this is a 30-day celebration in which you can learn about and gain a new appreciation for jazz music, and you can visit sites around Atlanta daily that are showcasing festival musicians. The main stage event typically takes place in and around Piedmont and Woodruff parks. Here you will see local and world renowned jazz musicians in lively and soulful performances. There is constant music, food, vendors, and you will be sure to see "the professionals." These are jazz enthusiasts who will pitch tents in the middle of park for main stage events complete with tables, coolers, well hidden grills, candles, chairs, and friends. If you have not walked in the summer sun with BBQ in one hand, your loved one in the other, and live jazz melodies playing in your ear then it's time you had a first. Visit the Atlanta Jazz Festival with people you love. This is an event that will give you a new appreciation for jazz music. Make the next jazz festival your first.
The Georgia Aquarium encompasses 550,000 square-feet, with more than 100,000 very interesting creatures – which have attracted millions of visitors since the November 2005 opening. Among its 500 species are some notable specimens: whale sharks, beluga whales, and manta rays. The Japanese spider crabs and African black-footed penguins also rate top billing. The facility holds 8 million gallons of salt water, and about 8.5 million gallons of marine and fresh water. Fully covered, the aquarium includes 328 tons of acrylic windows, 290 plumbing fixtures, 200 floor drains, 53 roof-tops, 61 miles of wires and pipes and 100,000 yards of concrete. Atlanta constructed this mega-plex with a $250-million-dollar donation from Bernie Marcus, co-founder of The Home Depot. Other large contributors include: Coca-Cola, Turner Broadcasting, UPS, AirTran Airways, AT&T, Georgia-Pacific, Time Warner, SunTrust and Southern Company. Built on a 20-acre site, north of Centennial Olympic Park, even the exterior of the Georgia Aquarium is something beautiful to see. Its blue metal and glass treatment resembles a giant ark crashing through a wave. The ship's hull emerges from two large buildings of flowing roofs that simulate ocean swells.
What fashions are out there for fashionable young women today? Today’s urban woman wants apparel that is modern and sophisticated just like she is, while still remaining sensual and inviting. In 1976 Manny Mashouf, an Iranian immigrant opened his first bebe boutique in San Francisco. Since then his fashions aimed at women 21-35 have captured the essence of today’s urban woman. This sporty clothing line has a nice mix of different collections featuring casual dress as well as something a little more formal for work. A woman wearing bebe clothing is definitely the talk of the office. Mashouf took the name of his boutique from the classic Shakespearean phrase "to be, or not to be. " He created a line that would flatter a woman, who has pride in herself and her appearance. She will not only appear sensual and daring but also confident and trendy. The bebe designers have created a very affordable line which fits the budget for today’s young woman. Fashionable, relaxed, good quality sporty clothing for at an affordable price is hard to find. Bebe fashions are a good choice for today’s urban woman, because they are affordable, yet they have an electric style all their own.
Recognize the Hermes tie, and the man who wears it. The man who wears an Hermes couture tie is a fashion-conscious man of discernment and good taste. He is a discriminating and savvy consumer who appreciates authentic style. And Hermes ties are certainly distinct and authentic in style. They are known for whimsical and geometric patterns and links. Some Hermes ties are delicately imprinted with an "H." The designs on Hermes ties run diagonally -- from the upper left-side to the lower right-side, but never horizontally or vertically. The soft and sturdy matte finish and texture of Hermes ties are of a fine twill and pure silk. The inner lining is solid-colored, and is of the same color as the pattern's background. A two-letter pattern code is inset on the back of the tie, near the point of the narrow end. "MADE IN FRANCE" is inscribed at the top of the box, while "100% SOIE" is at the bottom. Finally, notice the signature "Horse and Carriage" logo that is embroidered onto the back-label of the Hermes tie. And notice the man who is distinguished enough to wear it. Hermes ties are proudly sold at fine department stores and boutiques.
Attention to detail in what you wear will have you in the spotlight, turning heads, and "on the front page" for a very obvious reason: you’ll look fabulous. Dressing for an incredible evening filled with fun and adventure will have people talking. Whether it’s a "dinner and movie" with your wife, or a networking function with colleagues, or a Coca-Cola with the guys at the bar, here are some rules of the dressing game: (1) Keep it smooth and simple. A well-tailored fashion-forward suit with a colorful neck-tie goes from the office to the restaurant without question – and coordinates with nearly any shirt. (2) A bright white shirt will make you shine and openly transitions from your day job to your evening passion. (3) For a more relaxed night out on the town, a pair of well-fitted trousers or dark denim will sync nicely with nearly any shirt. (4) Get into a pair of soft leather shoes with an inch raise and a matching belt. They will stand the test of time and be an unmistakable symbol your style. (5) Finally, the most important rule of all: Take control of the night and be comfortable and confident in what you’re wearing.
Shoes & Belt: A man’s personal style is enhanced by suede shoes. Worn with a pair of khakis or jeans, they give freshness to the casual look. Go with a narrow-toe to give the appearance of a more tailored pant leg. A matching leather belt with a brushed chrome buckle is an absolute necessity. Wallet: Like the high-fashion supermodel, thin is in for the wallet too. A slim wallet for one credit card, a driver’s license, and a couple of business cards will preserve the smoothness of your suit. A wallet of fine leather will fit nicely into the pocket next to your buttock. For an even lighter feel, go with a personalized money clip. Sunglasses: Look effortlessly stylish with a pair of high-quality sunglasses. Find a shape that compliments your face and wear them only when the sun is out or when the spotlight is on. They should provide "UV 400" or "100% UV" protection. Pocket Square: It must accent your shirt, tie or suit. Extend it two inches above the pocket. Wrist-Watch: Choose a metallic watch with a wide band and bold face. Cufflinks: Wear your grandfather's cufflinks or buy a pair to pass to your grandchildren.
JoStrut.com is a media agency of
silly and CREATIVE people. These creative professionals work hard to develop entertaining, educational, and thought-provoking concepts for marketing, advertising, and public relations campaigns. Ultimately, you’re going to enjoy and remember the media-messages they produce.
Underneath the serious work, JoStrut.com is a company of dynamic
employees and episodes. Behind the scenes, we indulge the sense-of-humor by identifying and by creating “sit-com” moments, which evoke laughter and enjoyment of life. With this disposition, we offer our clients a refreshing alternative to typical media. At the end of the day, and sometimes at the beginning and at the middle of the day, we PARTY – because we love the work we do, and having fun is what we do. Like "" us at Facebook.com/JoStrut.
Receptionist / Executive Secretary
“Okay everybody, let’s all be happy!!!”
LaKeysha Braxton is the resourceful receptionist, and secretary, and administrative powerhouse who gets the dang job done. She is the eyes, ears, nose, and mouth of The JoStrut Corporation. Yes, the gal is super-skilled, over-worked, and probably under-paid.
LaKeysha’s consistently pleasant customer-first personality was discovered by Strut (himself) at the front-desk of an exclusive health club. Though Strut’s committee persisted with subtle attempts to recruit her, she humbly remained faithful to checking-in members and passing out-towels – until the club manager mysteriously “let her go” (obviously persuaded by Strut). In need of a job, she finally agreed to go to work for the complicated, the famous, and the infamous “Mr. JoStrut.”
LaKeysha got her “big break” when Strut awarded her diligence with the official authority to narrate on the company’s happenings. Essentially, she writes the company’s log and keeps the press and the public informed.
Director of Security / Safety
“Please wear your seat-belt.”
When a Lu hurls a shoe at Strut, Jarvis Buluxy flings a boomerang to block it. He is the head of The JoStrut Corporation’s "secret service" squad. Between Buluxy and LaKeysha, Strut is untouchable.
Buluxy has been protecting the Strut-Family for a thousand years. As he watched the rambunctious Prince JoStrut grow-up, he knew that a most challenging assignment was ahead.
True to his word, Jarvis Buluxy and his security professionals keep Strut alive amongst armies of adversaries. While it is extremely difficult to protect the daring kid, Buluxy always finds a way.
Director of Accounting / Logistics
“Count every penny, and SAVE.”
If a cent was mis-spent, Winston Roberts would be all on it. In the prosperous JoStrut Corporation, Roberts is the pompous accountant who doesn’t believe in "free" mints – not even at the reception-desk. Yes, the Lu-Agents want to hurt him as much as they do Prince JoStrut.
Like Buluxy, Roberts was an early company installment before Strut’s birth. He maintains the Strut-Family’s financial fitness. He too watched JoStrut grow up, teaching him the value of modest living.
Now in a time of ludicrous luxury, Roberts’ department struggles to keep Jo’s lavish spending under control. Roberts is a firm believer in paying taxes, but the IRS despises him for his mastery of legal-loopholes.
“My office-hours are from 9 to 5.”
“Good Guy” JoStrut is the eccentric chief of The JoStrut Corporation – a media network of extraordinary ideology. Yes, there are militaries and politicians; but Strut governs himself. In his “corporate world,” he is a leader with no need to follow.
Though Prince Strut was reared with servants spoiling him rotten, his freakishly ingenious mind was set on independence at an early age. At sixteen years old, while still in high school, he somehow someway enrolled himself into a telecommunications program at Georgia State University. The aggressive young mutant (X-man) amazed his professors with his mastery of journalism, marketing, and public relations. However, he dropped-out during his junior year of college.
By age-19, he was working for independent media firms. His obsession with “justice” and his opposition to “worldliness” frequently got him fired. Nevertheless, he excelled and became an award-winning journalist, who was praised for his undercover investigations, which exposed fraud and other indignities.
Now, as the arrogant CEO of his own media powerhouse, JoStrut continues to combat evil. He campaigns for “the good life” in the metropolitan city of Atlanta and abroad. His empire employs thousands of characters -- many whom are as silly and as arrogant as himself. Ultimately, his clients love his work -- but he is the boss that his Lu-Agents love to hate.
What does the staff like about JoStrut? JoStrut's crazy like a fox! JoStrut is a self-reliant, an organized, and a punctual perfectionist who maintains the highest standards and who gets things done the “right” way. He is self-disciplined and principled in everything he does. JoStrut is a socialite on a mission to help make the world a better place. When he's relaxed and secure, JoStrut is less controlled by rules, lives more in the moment, and is comfortable with letting life happen.
What does the staff dislike about JoStrut? JoStrut is sometimes overly cautious, which equates to indecisiveness and sluggish wrap-ups that barely meet deadlines. He is sometimes impatient. JoStrut's deep-thinking sometimes causes him to over-analyze even simple matters. He's persnickety, and attempts to perfect even what is already perfect. When under extreme pressure, JoStrut angers quickly and feels misunderstood and alone.
What does JoStrut care about, and how is it threatened? JoStrut's cares are typical: physical, social, and economic health. However, what he cares about the most is his ethical health. His strive to maintain moral dignity is constantly threatened by his adversaries and by his own human-imperfections.
With who is JoStrut in-love? Strut would throw himself in front of a speeding bullet, not for just anyone, but certainly for someone: Robin Star. Robin Star is “kryptonite” to JoStrut. Yes, JoStrut loves Star more than he loves himself. And this fierce love for her weakens him, a superman who is supposedly never weakened. Sadly, Star is too beautiful and too busy to love JoStrut back. Consequently, JoStrut's crew has dubbed her “The Ice Princess.” Some say JoStrut deserves her cold-treatment; some say Star doesn't deserve his love. In the end, they're just “ordinary people” who don't know which way to go and who need to take it slow.
What secrets and fears does JoStrut have? JoStrut's “skeletons-in-the-closet” are “CIA” matters not to be openly disclosed. Yet, some of these secrets and fears become manifest to intellectual minds.
Does JoStrut have any hidden illnesses? Other than love-sickness for The Ice Princess (Robin Star), JoStrut has no hidden illnesses. However, his adversaries say that he is just plain “sick.” JoStrut's fans say that he is “eccentric,” and there is nothing “hidden” about this.
Who and what annoys JoStrut? Foolish and reckless people who are disturbing the peace, wrecking lives, and ruining the planet, are JoStrut's annoyances. On the lighter side, JoStrut is irritated by drivers who will not take that right-turn on red, thereby contributing to traffic-nightmares. His message: “Drive, or get out of the way!”
What mistake is JoStrut making in life? Because Prince JoStrut is a “fool in-love” with The Ice Princess (Robin Star), he's still unmarried and still without a child-heir who would eventually inherit his throne.
What is JoStrut's I.Q.? JoStrut's staff and adversaries consider him to be a genius. However, his actual I.Q. score is unknown. He declines to be tested and rejects repeated invitations from the Mensa Society. JoStrut proclaims that his genius is nothing more than “common sense,” which he believes that every “willing” person is capable of mastering.
What does JoStrut do to have fun? Besides throwing stylish social-networking parties and events, JoStrut takes pleasure in the pursuit of The Ice Princess (Robin Star). On rare occasions, when she does not cancel the date at the last minute, he enjoys dinner and a movie with her.
What was JoStrut's childhood like? JoStrut grew-up as a single-child in a wealthy Atlanta suburb. His parents insisted that he attend public schools so that he would be better socialized and diversified. In his high school years, he was a most popular “Ferris Bueller” among his peers. Ironic to Ferris Bueller's reputation for "skipping school," JoStrut maintained a “perfect attendance” record throughout high school. Yet, it was at-home where he got his “real” schooling: JoStrut's loving but strict parents taught him to be smart, honorable, and “good,” which nurtured him into the genius that he is today.
“Give us the FACTS!”
[Lu] is the symbol for lutetium. Lutetium is a silvery-white metallic chemical element, used as a catalyst in nuclear power production. Fittingly, [Lu] is also the symbol for The JoStrut Corporation's elite female executives. JoStrut created this [Lu] division in order to polish-up his reputation for being a male-chauvinist. (Indeed, JoStrut is known for brilliant “PR” tactics.)
Candidates become Lu-Agents when they achieve the minimal scores on a rigorous three-stage course:
- Buluxy's physical-fitness test: 97 percent
- Roberts' intelligence test: 97 percent
- Strut's ethics test: 100 percent
Indeed, [Lu] standards are critically high. Envied by even BatGirl and CatWoman, Lu-Agents represent the power of estrogen in a world dominated by men. Indeed, the legendary JoStrut Corporation is an innovator in promoting “women-in-the-workplace.” Lu-Agents are highly respected officers who are privileged to work directly under the company's chief, Prince JoStrut. It is a tough job – but “every meal is a banquet and every paycheck is a fortune.”
As virtual celebrities, Lu-Agents sign autographs as they walk the company's hallways, just as supermodels do as they catwalk the runways. Lu-Agents have access to the company's most highly guarded areas. Lu-Agents are authorized to make critical decisions. Lu-Agents are assigned arduous missions. Indeed, life as a Lu-Agent is exhilarating; but it is also a mess of stress. Yet, again: “Every meal is a banquet and every paycheck is a fortune.”
“Hello everyone! It's ME! I'm here! You can relax now.”
The JoStrut Corporation would not be complete without CeCe McGee, the zealous intern. Like LaKeysha, CeCe is super-skilled and over-worked – but with NO PAY. But, she doesn't mind because she aspires to be a “Lu” someday.
Being an assertive entrepreneur, CeCe has interned for several major league players, including Strut's competitors. Like the typical college student, she rock-n-rolls all night and parties everyday. Yes, the company is working to calm her down.
CeCe is LaKeysha's best friend, so CeCe of course got the “hook-up.” Yet, with her winning team-spirited personality, she probably could have gotten the job on her own. She is a business major with a passion for attention, and she always announces her arrival in order to get attention.
They call her “TuffLuv,” and The JoStrut Corporation sounds the sirens and rolls out the red carpet upon her arrival. When she snatches JoStrut up by his nostrils, not even Buluxy and LaKeysha dare try to get him down.
Lu “TuffLuv” Strut is JoStrut's strict tough-loving mother. She and Xavier Strut (JoStrut's father) cultivated in him a thorough understanding of the life's lessons.
TuffLuv keeps Strut in-check. She regulates him tighter than the FCC. She has no hesitancy in body-slamming him whenever he loses his cool. Yes, she is the only human Strut fears.
Director - Fashion / Gadgetry
“The toys I make, and you'd better not break!”
For those sleek stylish stiletto boots that you think are “just boots,” think again. They are probably clean-air-propelled “rocket boots,” with enhanced stabilizers, fresh from Miss Erma Jones' lab. Scientist Miss Erma engineers the bullet-proof super-suits and the super-tools for the entire massive JoStrut Corporation staff. Everything she designs is an absolute “freak-of-design.” James Bond himself frequently demands her gadgets.
Like Buluxy and Roberts, Miss Erma was in the game when Strut was a mere microscopic sperm. Coming from a large southern family, she makes cakes, pies, and cookies as sweet as she makes the gadgets. Yes, everybody gathers around when she brings in a basket of goodies.
Miss Erma is as dynamic as the designs that come from her drawing board, and her nerdy department works tirelessly to produce her complex technological standards. On this note, Miss Erma is also very busy with repair-work, because the executives are constantly tearing-up her stuff on their rugged missions. Hence, her guarantee is “no guarantee.”
“Some people are SOoo immature!”
If there's shame in your game, then Lil' Charsie will take aim. She's Strut's little brat-niece, and she's the self-proclaimed “President” of the JoStrut Corporation fan-club, which she started herself. She occasionally barges in, with a camera or camera-phone, to photograph embarrassing, uncensored, ill-legal STUFF. The Paparazzi love it.
Lil' Charsie entered Strut's
life as TuffLuv's adopted granddaughter. She is as spoiled as Strut, and perhaps as smart as Strut, as she is an honor student who scored perfectly on an Intelligence Exam before she was even age-qualified to take it. Yet, her bad behavior often lands her in the principal's office. Yes, she is so much like her Uncle Strut.
As an aspiring photo-journalist, Lil' Charsie networks with LaKeysha and others in-order to capture award-winning shots. As irritating as it is to Strut, TuffLuv allows it as a candid “check” on the “happenings” within The JoStrut Corporation.
“Our objectives are to protect and to serve.”
Why hair? A [bald-head] is cooler when the situation is hot. A [bald-head] is lighter when the load is heavy. A [bald-head] is more aerodynamic when speed is of the essence. A [bald-head] is the distinguished trademark of Jarvis Buluxy's toughened security force. When trouble goes down, these [bald-heads] spring-up into action.
These “secret service” agents are Prince JoStrut's official bodyguards. They protect the entire JoStrut Corporation. Under Buluxy's command, they keep a check on any and all potential threats. It is a tough job, but “every meal is a banquet and every pay-check is a fortune.”
Being one of the “baldies” is not a selfish career. Contrarily, it is a selfless dedication to the preservation of life and business. If a missile was launched at Strut or any other part of the JoStrut Corporation, a “baldy” would dive-in to intercept it. These guys take a lickin' and keep on kickin'. They are truly the company's front-line-of-defense and most valuable department.
Director - Make-Up & Hair
“Get ready for flawless beauty.”
Monet Clarke-Brown is the undeniably talented make-up artist and hair stylist for the JoStrut Corporation. She firmly believes that beauty begins from the inside out and uses make-up artistry as a ministry to others. She maintains an intense passion for her work and her personal mission is to reveal and to accentuate every model's natural beauty and radiance. Her unparalleled eye for perfection leaves everyone feelin' good, lookin' good, and “camera-ready.”
Monet's combined accomplishments have evolved into a wealth of experiences. From weddings to commercial ads and fashion photography, Monet uses her experience to provide a remarkable level of professional service in a variety of service environments.
Monet maintains an unprecedented passion for her work and ensures 100 percent satisfaction for every model, and for the entire JoStrut-staff. For a brilliant face and for flawless hair styling, make an appointment with Monet and experience a beautiful level of detail, glow, and professionalism.
Account Executive /
“404-918-1990. At your service.”
Left-handed and eccentric like Strut, Jody Tucker is The JoStrut Corporation’s “most accessible” liaison. Clients depend on him for expedient service.
In the year of 1990, Tucker progressed into a commercial advertising business that eventually led to the entrepreneurial production and sales of local and national media. By 1998, his commercial art was known and respected for its incredible diversity. Read more at JodyTucker.com.
As a broadcast-journalism major, Tucker brings outstanding creativity, experience, and skills to Strut’s media, by cooperating with LaKeysha in reporting on the company’s happenings. Tucker is the JoStrut.com’s public relations manager, whenever he’s not art-directing. Know and "like" what’s happening on Facebook.com/JoStrut, and join Tucker on Facebook.com/JodyTuckerDotCom. Contact Tucker for information on The JoStrut Corporation’s products and services.
20130426: Jarvis Buluxy (Chief of Security, at JoStrut.com) conducted a surprise fire-drill today. Therefore, the entire staff had to exit the building by stairwell. Being that JoStrut (CEO of JoStrut.com) was in his top-floor office-suite, how did he (and his assistant, LaKeysha) get out of the building before anyone else? Does anyone have a theory?
20121118: Develop a beautiful and vivid imagination. Maintain a wholesome sense-of-humor. Exercise your creative powers. Be animated. Have some fun. Laugh a little.
20130104: Consumers identify with or relate to commercial art, because commercial art identifies with or relates to consumers.
20121017: Avoid the use of profane and obscene language.
20121116: Make it a great day – not only for ourselves, but also for others.
20120105: Enjoy 100% pure orange-juice (not from concentrate). Your metabolic defense-systems will love the vitamin-C.
20120105: DO NOT buy “stolen” merchandise.
20120104: Our reputation for honesty affects our long-term success.
20111110: Tell us about your germ-killing battles and victories. Share your drama on that glorious sting of Listerine.
20111027: In high-fashion magazines, the advertisements are more than simply advertisements. They are commercial art. Commercial art helps to define culture and style. But, let us be discerning of the culture and style we choose to embrace.
20111014: Arrogance (strong confidence), when properly controlled and when in the proper context, can be healthy and effective. However, humility should be the default.
20111014: “Occasional” fast-food is understandable, and even fun. But a “habit” of fast-food is disrespectful and detrimental to health. It is our responsibility as caring, intelligent, and wise parents to prevent this habit (addiction) from forming in our precious growing children. Their bodies and minds will benefit greatly from this prevention.
20111007: Release the soft-drink. How about a tall glass of refreshing WATER? Your kidneys, blood-cells, muscles, and digestive tract will greatly appreciate it.
20111007: Have you ingested your multi-vitamin today?
20111007: Train kids to execute fast and effective “9-1-1” calls.
20111006: Planet Earth is meant to be inhabited and cultivated by appreciative, caring, and loving people.
20110913: In most cases, kids will grow-up to be good and productive adults if their parents (1) train them well and (2) lead them by example.
20110906: A frenzied spirit of consumerism leads to (1) financial debt, (2) the depletion of natural resources, and (3) environmental destruction. On this note, we should be conscious consumers. Realize that, while advertisements are exciting, entertaining, and educational, we should exercise discernment when considering the purchase of those latest and greatest gadgets.
20110706: Public-Transportation has advantages: (1) It delivers savings on gasoline. (2) It helps to decrease air-pollution and (3) traffic-congestion. (4) It allows work to get-done on that smart-phone during the commute.
20110702: Always back-up your serious digital-work. Not once, but twice – on two different back-up drives.
20110602: Take care of your body: Nourish it with nutritious foods. Avoid excessive sweets, excessive fried-foods, excessive alcohol, and other excessive threats. (The keyword is “excessive.”) Cut the fat. Exercise your body regularly and effectively. Keep your entire body clean; and wash your hands often. (Hands are a major carrier of bacteria.) Protect your body from undue stresses. Give your body sufficient sleep. If you take care of your body, you will look good and feel good.
20110525: Disassemble the product. Examine it under a microscope. Study its strong and weak points. Reassemble the product. And then study its target-market. And then design effective marketing, advertising, and public relations campaigns, based on the knowledge.
20110524: A logo helps to establish a brand and to distinguish products and services. A logo increases business-visibility, and helps customers remember the brand. Protect your company’s name, products, services, reputation, and profitability by registering your logo and business-name with the United States Trademark Office.
20110522: Advertisement media should be relevant, informing, and entertaining. Advertisement media should captivate and engage the audience, and it should connect brands to customers. The best advertisements are trend-setters that tell compelling stories.
20110521: A company’s brand is one of its most powerful, yet most fragile assets. Therefore, position the brand carefully. Do not associate the brand with entities that may tarnish the company’s precious image.
20110519: Advertisement and public relations campaigns should project the messages so clearly that there is no chance for them to be misinterpreted.
20110515: What are people saying about your product and your customer-service? And, as a consumer, what matters most to you: (A) the quality of the product, or (B) the quality of the customer-service?
Like "" us at Facebook.com/JoStrut.